Whether you’re brand new to the skincare game or have a selection of essential products you swear by, you may or may not know too much about serum. In this post, we delve deeper into the liquid-gold that is face serum, discussing what serum does, and how it can play a huge part in anyone’s skincare routine.
What is a Serum?
Serum is a liquid concentrate skincare, an easily absorbed face oil designed to provide skin with a variety of vitamins and goodness in one hydrating application.
Commonly confused for moisturisers, serums are very different in that they are concentrated formulas made up of smaller molecules that penetrate the deeper levels of the skin. Serums help boost your overall skin’s health, which can enhance the effectiveness of the rest of your skincare routine.
What Does Serum Do?
Depending on the ingredients, face serums can target a whole host of skincare concerns and can offer a variety of benefits when included in your routine:
- Protects skin’s barrier complex from UV and environmental aggressors
- Boosts skin’s hydration and ability to retain moisture from other skincare products
- Enhances natural skin repair when applied at night
- Men’s face serum can also soothe skin before and after shaving
Looking for the best face serum for men that ticks all these boxes? Our no-nonsense Day & Night Face Serum is the full package, formulated with an abundance of natural ingredients to give your everyday skincare routine that fuss-free enhancement.